Festivals have a timeline, memories don't. Festivals have always been a reason for celebrations and happiness. Moments of joyous occasions giving way to nostalgic memories to be revered and enjoyed forever. I am glad to have been given an opportunity of travelling to four different cities to study across different parts of the world and to have lived the sort of life one see's only in movies and theatres through S P Jain School of Global Management. The naïve way of looking at festivals is to see them as a ritual performed year after year for the sake of it, and the other way would be to look at them as a way to rekindle old memories and create fresh ones.