Hosted in English | 2 Hours

About the workshop

If you have a knack for fashion and styling, and enjoy creating content on these themes, you could become a fashion influencer. Fashion influencers are trendsetters on social media and often paid for promoting fashion products and influencing the purchasing behaviour of others. If this sounds like something you would like to do, register for this workshop by influencer Greeshma Shetty now! Here’s what it will cover: 

• Introduction: How Greeshma began her influencer journey 
  
  
• What is a fashion influencer and how to get started
  – Mastering your own personal style
  – Staying abreast with trends and events in the fashion world
  – Reviewing and reaching out to brands
  – Finding your own USP
  – Branching out to include travel
  
  
• Build your brand on Instagram
  – Planning your content
  – Putting together a content strategy
  – Showcasing your visuals, vision, and voice through your profile
  – Picking a color palette  
  
  
• How to use your profile to make a living
  – Collaborating with brands on sponsored posts
  – Creating and selling a physical or digital product, such as clothes, accessories and others
  – Sell others’ products through affiliate marketing   
  
  
• Greeshma’s guide to picking brand collaborations 
  
  
• How Greeshma started her own fashion label

About the host

When Greeshma Shetty shifted her focus to fashion, travel, and lifestyle influencing, she instantly grabbed eyeballs in the social networking space. Using her creativity and DIY tips for photoshoots during the pandemic, she inspired many upcoming influencers. This multi-talented influencer, fashion stylist and businesswoman has worked on several campaigns with top global brands but makes sure to promote and support local talent.

Greeshma also heads Missa More Clothing, a brand that is all about high-end fashion at affordable prices.

You can find Greeshma on Instagram as ‘miss.greeshma’.

What you should carry along

Adobe Lightroom app (free version)

A Color Story app (free version)

The Pinterest app  

A notebook