By the end of the workshop, you’ll be able to

1. Start and grow your professional Instagram account
2. Understand how different kinds of content work
3. Create a brand identity for your account
4. Master the dynamic trends of Instagram
5. Monetise your content for the long term

So many pages are made on Instagram but the real deal is to sustain your account and grow gradually. It is imperative to stand out and work with what your strengths are and Maitri from The Slow Travellers will tell you exactly that.

• Instagram in 2022
  – Is it worth the effort?
  – Why should you start your own page
  
  
• Starting out as a professional account
  – Finding a niche
  – Identifying your area of expertise
  – Creating more than just one topic of interest
  – Being your authentic self online
  
  
• What you need to know before starting
  – Planning for your page
  – Creating a visual identity
  – Building your personal brand
  – Ensuring consistency
  – Creating a content bank
  – Creating for your audience
  
  
• Audience engagement through various content types
  – Analysing performance
  – Dealing with non-performing content
  – Understanding seasonality and trends
  – Introducing tricks of the trade
  – Identifying successful reel templates
   
  

• Questions and answers 

Meet your host:

Maitri from The Slow Travelers has a full time job and she is an enthusiastic travel content creator who quickly grew her account from 200 to 23k. She is here to help aspiring travellers create their brand identity and make a mark in the chaotic world of social media.

You can follow her on The Slow Travelers