By the end of the workshop, you will be able to:

1. Start your journey as a social media professional
2. Identify clients and build your portfolio
3. Convert queries to paying clients
4. Learn different tools and techniques for social media

Social media is one of the biggest mediums for marketing today. If you want to join this industry and excel at it, then this is the course for you. In the course,  Khushi, an expert social media manager, will teach you about organic growth, building a portfolio, pitching and converting clients and the secrets of organic growth. Here is the outline of the workshop:

• Why is a social media marketing career popular?
  – 10 reasons why it's popular
  – Benefits of choosing this field as your career
  – 8 reasons why you are the best for this field
  
  
• How to start your social media journey
  – Choosing your USP and niche
  – Browsing skills and competition that exists in the market
  – Creating your portfolio
  
  
• Resources & tool guidelines
  – Starting content creation
  – Preparing what you can provide as services
  – Understanding the tools and skills you need
  – Pricing your services
  – Identifying pillars of a social media expert
  
  
• Organic growth marketing
  – Understanding organic growth
  – Identifying various types of organic strategy
  – Executing organic engagement
  
  
• How to pitch and convert clients 
  – Finding clients on social media
  – Understanding the importance of word-to-mouth marketing
  – Mastering conversion techniques
  
  
• Data analytics tools & procedure
  
  
• Your social media responsibilities
  – Starting social media services
  – Collecting tools and skills required
  – Creating content calendars for brands
  
  
• Brand collaboration for clients
  
  
• Questions and answers

Meet your host

Khushi Chamaria is also known as Digital Khushi. She is a social media manager working with brands and collaborating with top brands as a creator. As a business coach, Khushi has already mentored more than 1000 students. Recently she was awarded by Indian Icon award as a Young Social Women Entrepreneur of the year. 

You can follow Khushi on DigitalKhushi